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About Garrett Baker

I moved from digital marketing into implementation and now focus on shipping frontend work that is fast, maintainable, searchable, and easy to support after launch.

BACKGROUND

Career Narrative

Garrett Baker

Garrett Baker

Frontend Developer & Technical SEO

I'm a self-taught frontend developer and technical SEO practitioner focused on practical small-business websites. I started in digital marketing, moved into implementation, and now work across frontend structure, Core Web Vitals, local SEO, hosting setup, and post-launch support. I've shipped 20+ projects end-to-end — from strategy and design through development and measurement.

How I Work

I started in digital marketing and gradually moved toward implementation — first learning how to audit and fix technical SEO issues, then building the frontend skills to ship the changes myself. Since 2019 I've built and maintained small-business sites, handling everything from page structure and hosting setup through post-launch updates.

I work best on teams that care about output quality: clean component structure, defensible performance numbers, and search-ready markup baked in from the start. My background in client support, hospitality, and regulated manufacturing also makes me steady with documentation, follow-through, and non-technical communication.

FOCUS AREAS

What I Bring to a Team

I contribute frontend architecture, performance engineering, and technical SEO implementation, with enough client-support and operations experience to keep the work clear after launch.

CWV

Performance First

I treat Core Web Vitals as a constraint, not an afterthought — optimizing LCP, CLS, and INP from the initial build.

SEO

Search-Ready Structure

Clean IA, semantic markup, and correct canonical/metadata implementation so crawlers and users navigate the same way.

ROI

Defensible Results

I only claim numbers I can trace to a specific project and explain in an interview.

PRINCIPLES

How I Think About the Work

CWV

Performance

Core Web Vitals, lazy loading, and asset optimization are non-negotiable starting points on every build.

IA

Clean Architecture

Component boundaries, clear data flow, and documented tradeoffs make handoffs and future changes predictable.

A11Y

Technical Excellence

Semantic HTML, accessible markup, and maintainable CSS that holds up without a style guide nearby.

KPI

Measurable Outcomes

Every implementation decision connects to a signal — ranking, Core Web Vitals score, conversion rate, or load time.

Next step

Need context beyond the resume?

I’m happy to share how this background translates into frontend ownership, technical SEO execution, async-friendly delivery, and support-minded implementation.